Dzidza Nekubatsirwa Nokubva kwaFranchise Chikosha

Franchise Kukosha Kunogona Kubatsira Kambani Kuvaka Upfumi kune VaInotora Vayo

Chimwe chezvinhu zvinoita kuti mamwe mabhizinesi awedzere kubudirira kupfuura mamwe mabhizimisi kwenguva refu ndeye kuvapo kwekutengesa mari. Imwe kambani inobhadhara mari inogona kutengesa zviyero zvakawanda zvezvigadzirwa nemishandiro ayo, zvichiita kuti mari yakakwirira, uye kuunza mari yakawanda yemari inoshandiswa kune yakajairika kupfuura mamwe mabhizimusi mune imwecheteyo kana mhizha .

Chero bedzi sarudzo yepamusoro inogadziriswa zvine njere, mabhizimisi ane huwandu hwekutengesa mari inogona kuponesa nyore nyore nguva dzakadai seHukuru Kudengenyeka kwa1929-1933 kana Great Recession ya 2007-2009.

Kunyangwe iwe ungasave uchiziva chirevo ichi, mabhizimisi ane huwandu hwekutsvaga mari yakasiyana-siyana ane maitiro akasiyana akadaro ayo panguva yawakapedza kuverenga nyaya ino, iwe unogona kunge uchitumidza mazita mashanu kana gumi kubva kumusoro kwepamusoro wako. Tisati tapinda muzvinyorwa, zvakadaro, ngatitsanangurire kukosha kwechirongwa.

Tsanangudzo yeFranchise Inokosha Chii?

Franchise kukoshesa hakurevi kutsika yemabhizimisi ekutengeserana, asi panzvimbo iyo inoshandiswa kurondedzera kambani kana marikirwo ane mukurumbira wakadaro akadaro ane "pfungwa" dzinoshamisa pakati pevatengi; kuti, zvimwe zvose zvakaenzana, ndizvo zvavanenge vauya nazvo pane rakafuridzirwa kana kubatanidzwa nechigadzirwa.

Pfungwa dzako, pamwe unobatanidza bleach neClorox, mavara neKleenex, soda neCoca-Coca, Pepsi, kana Dr. Pepper, soup naCampbell's, kofi ne Starbucks kana Dunkin Donuts, chikafu chinokurumidza naMecDonald's, chokoleti neHershey's, Cadbury , kana Lindt.

Kana iwe wakafanana nevanhu vazhinji munyika yose, unobatanidza mazino emasuo pamwe neColgate, mapaki emusoro neDisney, uye mvura inopenya ne Perrier. Pane chimwe chinhu chakasiyana nechomwe chezvinhu izvi zvinowanzoita kuti vasiyane nevamwe; izvo zvinokonzera vanhu kuti vaende kunze kwenzira yavo kuti vavatengi kuti vashandise kana kushandiswa kunyange kana vachibhadhara kupfuura vanopikisana.

Nzira Yokushandisa Nayo Franchise Inokosha muBhizimisi kana Mutengo

Nzira yakakurumidza yekuziva kana bhizimisi kana marashi ane mari yakakwirira yekutengeserana ndekuzvibvunza mibvunzo yakawanda.

  1. Ndiri kukwanisa kubhadhara zvimwe zvechirongwa (semuenzaniso, Hershey's) zvinopesana nedzimwe, mazita emhando shoma (semuenzaniso, chokoti yakakura).
  2. Kana dare risina chairo randakanga ndichiri kufarira, ndingadai ndaifamba nomugwagwa kuti ndinotenga chigadzirwa chandaida nokuda kwaro chiri nani here kana ini ndichiwedzera kuvimba nayo?
  3. Kana ini ndikatanga bhizimisi mukukwikwidza zvakananga nechigadzirwa ichi kana basa, ndeipi mikana yekubudirira? Ndingadai ndakakwanisa kuvhara mugove waro wemusika here kana kuti chibereko chakasimbiswa zvakasimba zvingava zvakaoma kurwisana kunyange chikamu chiduku?

Franchise anokoshesa zvinhu zvakanyanya, kunyanya kune mabhizimisi umo matanda ari kumusoro zvakadai semakambani ekuchengetedza mararamiro . Ichokwadi, chimwe chinhu chandinofanira kufunga nezvazvo kwemavhiki akawanda akapfuura. Imba yekuchengetedza pfuma yega yega Ndiri kutangisa kutarisira mari yemhuri yangu pamwe chete nevatengi vemakambani, Kennon-Green & Co., iri mukuenzanisa kuenzanisa zvidzidzo zvekuchengetedza .

Icho chiitiko chakazara chinosanganisira kuwanda kwekuenzanisa nekukurukurirana. Franchise kukoshesa chinhu chandinofanira kufunga nezvazvo nokuti kana vaviri vakachengetedza vakafanana, kune kukokwe kwevanoshambadzirana nevashambadziri mukushanda nemunhu ane mukurumbira kana mukurumbira wakaisvonaka unoisa mberi kwevezera rako.

Izvozvo Mazano Makambani neHigh Franchise Value Anokwanisa Kuita Mari Yakawanda

Unogona kushamisika kuti nei muridzi webhizimisi ane mari yakakwirira yefranchise inowedzera kufarira kufambira mberi kupfuura iyeye shamwari yake inoshandisa bhizinesi yemabhizimusi . Chikonzero chacho chiri nyore: kana chigadzirwa kana kushanda kune chido chakakosha chevatengi uye kushamwaridzana, kambani inogadzira kana kuti inopa icho chigadzirwa chinogona kusimudzira matanho ekugadzirisa kuwedzera kwebasa, kubudisa, kutengesa , nezvimwe zvinodhura.

Zvimwewo, kune dzimwe nzvimbo dzebhizimisi, dzinogona kuzadzikisa hupfumi hwakadaro hwekukwanisa kuderedza mari dzayo pasi pemakwikwidzi anokwanisa kunyatsotsigira, vachiri kuwana mari yakawanda, nekutsvaga vamwe kunze kwebhizimisi.

Kambani isina mari yakakosha inomanikidzwa kukwikwidzana pamutengo kana kushanda, izvo zvingave zvisiri kukwanisa kuita zvichienderana nehuwandu hwezvematongerwo enyika, shizha, kana mushamba.

Kune bhizimisi risina kukoshesa kukosha, izvi zvinogona kuva nengozi, kunyanya mune imwe shanduro ine yakakwirira yekushandisa. Mafambisi makuru makuru ndiwo muenzaniso wakanaka.

Sarudza Zvaunowana Pakubhadharwa Kwemari Kupfuura Nguva Yakareba

Nokuda kwemitemo yemasvomhu, kudzoka kwaunoona pane kusimwa kunonyatsoenderana nemutengo wawakabhadhara. Kubhadhara zvakanyanya mutengo wezvinhu chero zvipi zvayo maererano nehuwandu hwazvo hunofungidzirwa kuti hunokosha hunoita kuti mutengi ave kunze kwenzvimbo yekutsvaga uye kufungidzira.

Izvozvo zvakati, nguva uye nguva zvakare nhoroondo yakaratidza kuti apo muzvinabhiyo ane mukana wekutenga bhizimusi rakakura rine mari yakawanda yekutengesa mari, angave achida kufungisisa zvakanyanya pamusoro apa kumirira kubhadhara kwakanyanya uye, pane kudaro, kuwana iyo chero ipi zvayo iyo inotengesa pairi kana pedyo nemutengo wakanaka.

Kuve nekambani inokwanisa kukurudzira kushandiswa kwakasununguka kwepamusoro kune hutano ndeimwe yemufaro mukuru wehupenyu. Zvichipiwa nguva yakareba yokugadzirisa, inogona kuchinja upenyu. Ndaienda kure nekuratidza chirevo chakanaka, chikapiwa kukosha kwakakodzera, zvingave, "Kana usina mubvunzo, ita mari mune bhizimisi rakanaka ."